Privacy Policy
Updated May 15th, 2025
This website is operated by Rainbow Resource Center, Inc. This page informs you of our policies regarding the collection, use, and disclosure of any information we receive from users of this site.
We use your information for the sole purpose of providing and improving our services. We do not sell your information.
Acceptance
By using this website, you accept the policies set forth in this Privacy Policy.
What personal information do we collect from visitors to our website?
When ordering from or registering with the site, you will be asked to enter your name, email, mailing address, phone number, payment information, and other details so that we can provide our services to you. IP address is also registered as an anti-fraud measure.
What other information do we collect?
We collect anonymized usage data via Google and Microsoft services. This data helps us understand how users get to and interact with our site, as well as to improve our advertising and site design. These services may maintain user profiles outside of our control, but contain no link with any personal information stored or maintained by Rainbow Resource Center.
Other 3rd-party services may use cookies to track whether you got to our website, or left our website, through an affiliated link.
How do we use your information?
We use your information in the following ways:
- To quickly and accurately process your transactions.
- To service any issues or requests you may have.
- To improve our website and determine the efficacy of advertising.
- To personalize your experience on our site.
- To send periodic emails regarding your order, or our products and services.
Emails
You will receive promotional emails from us only if you have asked to receive them. You may also receive an email asking you to review a product you have purchased. If you do not want to receive emails from Rainbow Resource Center or its affiliates you can click on the "Unsubscribe" link at the bottom of any email communication sent by us. Please allow us 3 business days from when the request was received to complete the removal.
How do we protect the information we receive?
Our site is reviewed on a regular basis for security vulnerabilities. Applying critical patches from our platform vendor is always our top priority. Payment information is processed directly through a trusted provider, and the full details are never stored or accessible by us.
We are committed to handling your personal information with high standards of information security. We take appropriate physical, electronic, and administrative steps to maintain the security and accuracy of personally identifiable information we collect. Our 3rd-party partners are fully compliant with privacy directives.
If you would like us to delete your personal information, you may contact info@rainbowresource.com with the request. Order data will be retained for the required legal duration.
Do we use cookies?
Yes. Cookies are files with a small amount of data, which may include anonymous unique identifiers. Our website and hosting infrastructure both utilize essential cookies for maintaining session information and preventing malicious attacks. Additionally, our 3rd-party partners utilize cookies for their services.
For the exhaustive list of cookies we collect, see the "List of cookies we collect" section.
Other Companies
We provide email and order status information to select 3rd-party partners in order to utilize their email and review services.
Rainbow Resource Center partners with search engine providers and their advertising services. These services collect anonymous information about your visits to our web site. This technology may also involve the use of third-party cookies that allow them to develop personalized advertising. This profile, and any data collected when you click on their advertisements, is external to Rainbow Resource Center.
Compliance with Law
We may provide access to information when legally required to do so, to cooperate with police investigations or other legal proceedings, to protect against misuse or unauthorized use of our website, to limit our legal liability, and to protect our rights or to protect the rights, property, or safety of visitors of this website or the public.
Your California Privacy Rights
Under California Civil Code sections 1798.83-1798.84, California residents are entitled to ask us for a notice describing what categories of personal customer information we share with third parties or corporate affiliates for those third parties or corporate affiliates' direct marketing purposes. That notice will identify the categories of information shared and will include a list of the third parties and affiliates with which it was shared, along with their names and addresses. If you are a California resident and would like a copy of this notice, please submit a written request to the following address: Rainbow Resource Center Customer Service, 655 Township Road 500E, Toulon IL 61483. Please allow 30 days for a response.
List of cookies we collect
The table below lists the cookies we collect and the information they store.
| Name | Provider | Category | Description |
|---|---|---|---|
| PHPSESSID | Magento (1st party) | Essential | Native to PHP. Enables the website to store serialized state data, establishing a user session. |
| private_content_version | Magento (1st party) | Essential | Appends a random, unique number and time to pages with customer content to prevent them from being cached on the server. |
| persistent_shopping_cart | Magento (1st party) | Essential | Stores the key (ID) of the persistent cart to make it possible to restore the cart for a guest shopper. |
| form_key | Magento (1st party) | Essential | Tracks the specific store view / locale selected by the shopper. |
| login_redirect | Magento (1st party) | Essential | Preserves the destination page the customer was navigating to before being directed to log in. |
| mage-messages | Magento (1st party) | Essential | Local storage of visitor-specific content that enables e-commerce functions. |
| mage-cache-storage | Magento (1st party) | Essential | Forces local storage of specific content sections that should be invalidated. |
| mage-cache-storage-section-invalidation | Magento (1st party) | Essential | Native to PHP. Enables the website to store serialized state data, establishing a user session. |
| mage-cache-sessid | Magento (1st party) | Essential | The value of this cookie triggers the cleanup of local cache storage. |
| product_data_storage | Magento (1st party) | Essential | Stores configuration for product data related to Recently Viewed / Compared Products. |
| user_allowed_save_cookie | Magento (1st party) | Essential | Indicates if the shopper allows cookies to be saved. |
| mage-translation-storage | Magento (1st party) | Essential | Stores translated content when requested by the shopper. |
| mage-translation-file-version | Magento (1st party) | Essential | Stores the file version of translated content. |
| mage-banners-cache-storage | Magento (1st party) | Essential | Stores banner content locally to improve performance. |
| authentication_flag | Magento (1st party) | Essential | Used to identify if a user is authenticated on the website, hence maintaining the user's session state across page requests. |
| mg_dnt | Magento (1st party) | Essential | Allows us to restrict Adobe Commerce data collection. |
| section_data_ids | Magento (1st party) | Essential | Stores customer-specific information related to shopper-initiated actions such as display wish list, checkout information, etc. |
| nlbi_ | Imperva(1st party) | Essential | Load balancing and firewall protection. Ensures requests by a client are sent to the same origin server. |
| visid_incap_ | Imperva(1st party) | Essential | Used by our firewall to prevent DDoS attacks. Tracks visits. |
| incap_ses_ | Imperva(1st party) | Essential | Used by our firewall for DDoS protection. Tracks sessions. |
| __cf_bm | Vimeo(3rd party) | Essential | Cloudflare bot manager, manages incoming traffic that matches criteria associated with bots. |
| _cfuvid | Vimeo(3rd party) | Essential | Cloudflare cookie used to enforce rate limiting rules. |
| player | Vimeo (3rd party) | Essential | Stores preferences for player controls (i.e. volume, stream quality, captions). |
| lhnAutoInviteShown | LiveHelpNow(3rd party) | Essential | Tracks whether Live Help Now has displayed the invitation to chat. |
| gaLiveChatInvite-Shown | LiveHelpNow(3rd party) | Essential | Only utilized if the user starts a chat. Tracks whether the invitation was show. |
| lhnContact | LiveHelpNow(3rd party) | Essential | Only utilized if the user has initiated a chat. Anonymously stores provided contact information. |
| lhnJWT | LiveHelpNow(3rd party) | Essential | Only utilized if a user has initiated a chat session. |
| lhnRefresh | LiveHelpNow(3rd party) | Essential | Only utilized if a user has initiated a chat session. Maintains persistence across pages. |
| lhnStorageType | LiveHelpNow(3rd party) | Essential | Only utilized if a user has initiated a chat session. Tracks cookie storage preferences. |
| recently_viewed_product | Magento (1st party) | Marketing | Stores product IDs of recently viewed products for easy navigation. |
| recently_viewed_product_previous | Magento (1st party) | Marketing | Stores product IDs of recently previously viewed products for easy navigation. |
| recently_compared_product | Magento (1st party) | Marketing | Stores product IDs of recently compared products. |
| recently_compared_product_previous | Magento (1st party) | Marketing | Stores product IDs of previously compared products for easy navigation. |
| IDE | Google (3rd party) | Marketing | If you have personalized ads enabled, the ‘IDE’ cookie is used to personalize the ads you see. |
| mg | Magento (1st party) | Marketing | Set by Magento's JavaScript tracker. |
| __kla_id | Klaviyo (3rd party) | Marketing | Tracks when someone clicks through a Klaviyo email to our website. |
| _gcl_au | Google AdSense (3rd party) | Marketing | Used by Google AdSense for experimenting with advertisement efficiency across websites using their services. |
| _fbp | Facebook(3rd party) | Marketing | Tracks whether you got to the website through a Facebook link. |
| MIUID | Microsoft Clarity (3rd party) | Analytics | Microsoft Clarity is a free behavioral analytics tool designed to help website and app owners understand how users interact with their platforms. Identifies unique web browsers visiting Microsoft sites. |
| _clck | Microsoft Clarity (3rd party) | Analytics | Persists the Clarity User ID and preferences, unique to that site is attributed to the same user ID. |
| _clsk | Microsoft Clarity (3rd party) | Analytics | Connects multiple page views by a user into a single Clarity session. |
| _ga | Google Analytics(3rd party) | Analytics | Google Analytics anonymously tracks user interactions with the website, giving us insight into traffic and purchase journeys. Links back to our specific store. |
| _gid | Google Analytics(3rd party) | Analytics | Used by Google Analytics to differentiate users. |
| _gat | Google Analytics(3rd party) | Analytics | Used by Google Analytics to throttle request rates. |